Archive or delete?

It’s common for an email client to have both Archive and Delete buttons.

Screenshot of Gmail interface showing Compose, Inbox, Archive, and Delete buttons in the email options.
Screenshot of an email client inbox with two email messages displayed, showing the Archive and Delete buttons in the top right corner.
Screenshot of an email client interface showing the options for 'Archive' and 'Delete' in the top menu, with sections for 'Inbox', 'Archive', 'Drafts', 'Sent', 'Spam', and 'Trash' in the sidebar.

Which means you’re essentially forced into developing your own strategy for when to use one or the other.

(We could factor in “spam” as well, as that is another option. But I think everyone largely agrees you spam spam.)

When GMail launched in 1852 (jk 2004) I remember there was a fairy concerted message of “just archive everything” because they were offering such a massive amount of storage for free. They wanted you to save everything. Theoretically it was good for you to have a searchable history of everything, and theoretically it was good for them, as they’ve forever “trained” on mass amounts of data.

In fact, you can see in early UI of Gmail the archive button was the only button not tucked behind an additional menu.

Screenshot of an early version of the Gmail interface, displaying the inbox with options to archive emails and view different categories such as starred, sent mail, and spam.

I definitely drank that message and have pretty much only archived since then. So my strategy is essentially:

  • Archive: Everything
  • Delete: Nothing

Just recently I talked to someone who said they make heavy use of that Delete button, using it as their primary button. I showed them an example of an appointment reminder for a tire change. They said they would 100% delete that email (after the appointment was over). My instinct was like but what if next year you needed to remember something about tire changes? Where and when you did it, etc? But that’s just my weird brain. Their strategy was mostly:

  • Archive: Very Little
  • Delete: Almost Everything

What do you get for that strategy? Well, you’ll probably never come close to running out of space. When you go back and search your email later, you’ll get clean search results of only things you’ve very specifically chosen to save. The risk is that you over-delete making archival search not particularly useful.

Perhaps there is a baby bear strategy?

  • Archive: Anything you have a feeling might be useful
  • Delete: Anything you’re pretty sure would be useless in the future

Anyone actually do that? I’m very tempted to change my ways to this. I’m mostly happy I have a huge searchable archive of email, but I have to admit that it’s so loaded with garbage it can make search results kind of a mess to sift through.

6 responses

  1. Brennan Goewert Avatar

    I’ve been using the baby bear strat for a few months now. My inbox strictly contains follow up items. Email triage is simple with shortcuts, even for marking spam and blocking. It takes 10-20 minutes, sometimes less. The caveat in my case is an email gateway with its own archive should I need access to something that was deleted, even years afterward.

  2. Michael Elkjær Avatar

    I’m TOTALLY on the baby bear strategy and has been for years. It brings so much calm to choose between the two, and – over time – becoming better and faster to lock what option to select.

    Also, muscle memory on keyboard shortcuts helps a lot 😊

  3. Dan H Avatar

    Also in the Baby Bear category. Have been for years – I used to be in the archive everything category but I realized I don’t need to keep those emails asking me to complete surveys, or that my order shipped, or whatever. My archive is for actual emails from people I know; other things might live there temporarily while they’re relevant, but very few things stay relevant for long.

  4. Henry Avatar

    I embarrassingly am in the “keep everything in the inbox” camp, but have slowly been working towards archiving and sorting 20 years of email.

    My new approach to finally archiving is the baby bear one. Do I need to know my Amazon package is on the way or shipped? No, I delete that. A receipt for something I could reference later? Archive.

  5. Joe Avatar
    Joe

    I have the same strategy as you.

  6. Eric Avatar

    I backed up my gmail and turned it into a sqlite db, and then deleted a ton of stuff from gmail. I have a true archive that I can query for literally anything which is pretty nice.

    https://github.com/ehamiter/mbox2db

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