This is fascinating. BitBounce:

BitBounce is a free email service that pays you for every message you receive from an unfamiliar sender.

I became aware of it as I get a few auto-replies from people using it when I send the CSS-Tricks Newsletter.

This person wants a nickel from me to deliver my email. I’m not going to do it, as they are the ones who wanted the email from me, so the situation is a little reversed.

But I get it! It’s the ultimate spam guard. We’ve found at CodePen that putting things that could be attractive to a spammer behind a paywall has 100% effectiveness in stopping the spam.

The point here is that nobody is going to cough up a nickel to email you unless they really wanna email you. It’s not even spam, it’s anybody. And it’s not the nickel either, it’s signing up for some new service and needing cryptocurrency and all that. I can’t think of a single person I’d be willing to jump through that hoop for. Especially because I feel like if you did jump through that hoop, you’d look a little needy/desperate.

Points for cleverness though. I wonder how much usage they’ll need to stay in business. They say they have 400,000 users and a team of 14 so color me impressed so far.

One response to “BitBounce”

  1. Hey Chris – thanks for writing this. Your review is pretty straight forward. I’m one of the 14 on the BitBounce team. Most of the paid emails are companies running email marketing campaigns to advertise to BitBounce users. It’s different, but it is working for many people. If you have any questions let me know 🙂

    By the way, I love this quote from you: “email is extremely important in business and being good at it is good for everyone”.


Leave a Reply