Email is good.

A blog ostensibly about email productivity by Chris Coyier who you can email, obviously, at chris@coyier.com

Not, like, replies to your emails, which is a whole topic I’d like to dive into one day, but crafting a new HTML email that you’d send for, whatever, business reasons probably.

Saw this, which is a pretty decent domain name I’d say:

https://new.email

So type in some email you want it to make:

create an email that is very basic text with nice typography and underlined text links that invites people to a birthday party for a goldfish.

And it gives you…

I did a few more prompts but for the most part all the emails just look like that. Fine I guess?

But the output is only React, plus TypeScript, plus a package called react-email, plus Tailwind. That part, to me, was like uhhhhhh why? How many people are building HTML emails like that? It’s a fine way to do it, but it seems like just giving us the HTML would be tons more flexible and useful. (You could just snag the HTML out of DevTools though, to be fair.)

It all comes together as the company behind the React package is Resend, an email sending company, who also make new.email. Resend has integration with stuff like Next.js, so that’s the stack where you could actually grab and use these templates. So it’s developer marketing really. Fine I guess?

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2 responses to “AI-Created HTML Emails”

  1. Brian Kerr Avatar
    Brian Kerr

    @chris Thank you for checking out new.email!

    One thing I’ll call out is we allow you to export HTML and Plain Text, in addition to React. You can see that when viewing the “Code” tab then, there’s a switcher that defaults to React.

    And we’re iterating through ways to improve the template that’s made.

  2. Emily E. Avatar

    Hi Chris! Big fan of your work on CSS-Tricks (esp. the Classics version!)—thanks for all the great content over the years.

    We’re working on an AI email HTML template generator at https://emily.email that focuses on producing clean, plain HTML without relying on frameworks.

    We’re currently in beta and would really appreciate your expert feedback. If you have a few minutes to check it out, we’d love to hear your thoughts!

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