Email is good.

Garrett Dimon, looking back on 10 years of building a product:

I’m leaning towards completely shunning social media if I build a new product. Instead, I’d focus on building a higher quality email list. There’s the big benefit of being a more direct line to customers and being less prone to the whims of the social media companies, but more than anything, I feel like a newsletter is a better way to communicate. Sure we’d have a blog and changelog, but longer-form, more thoughtful communication feels like the way to go.